To create content that your audience will not only enjoy but learn from you need to understand who they are. That means you must study your target audience. Not only do you need to study your target audience you need to do it often. Remember your audience may stay the same but their ideas, values, […]
The Myth of Writer’s Block
You’ve probably said it before. You’ve certainly heard someone say it. “I have writer’s block.” But, it seems odd that of all the professions and hobbies that people have you never hear someone say, I have “surgeon’s block” or I have “model airplane flying block.” It doesn’t happen. In truth, if you’re having trouble writing […]
