The content that you publish on your website is integral to the type of and amount of traffic you generate. If it’s appropriately formatted for search engine recognition as well as written with a specific consumer in mind, you’ll naturally create and get more traffic because it’s precisely what they want.
Use analytics to find out which content you have already published is your most popular. If you don’t have a site yet, check your competitors’ sites to find out what content they publish that gets the most traction. Then, once you have the subject matter created, you can publish more of that type of content.
Understand that in general, people prefer the following type of content, while statistically, it seems to produce more traffic too. In addition to these tips, you can learn how to use PLR to help you accomplish this.
List Posts or Vlogs
Remember, if you create a list post in text, you can turn around and repurpose that list post into a video or podcast so that you can use it again to generate more traffic.
How to Posts or Vlogs
If you’re knowledgeable about how to do something, write up a post, or create a video showing the audience how to do it. This establishes your expertise while at the same time generating more traffic. (Hint: if you create a video, you can transcribe it to create even more useful content in different formats.)
Q and A Posts or Vlogs
You can do this a few ways; for example, you can interview an expert, answer questions yourself, or host a panel of experts and industry insiders to answer questions. Either way, the content you generate can appear in several forms, such as video, audio, and text.
Personal Success Stories and Case Studies
Your audience, like most audiences, loves to read about and learn about people who have been successful with your product, system, or service. Something like this can even go viral. You can repurpose each story to generate even more content.
Product Launch and Release Information
Whenever you are launching or releasing anything new, you should create blog posts, videos, podcasts, email messages, and social media content that drives traffic to the new information.
When you have success with a particular type of content type or subject, note it, and make more of it. You can’t just guess either. You need to use the tools of the trade such as Google Analytics or the analytics inside your website builder or system to tell you for sure what content is most popular and what your audience is doing with the information. When you do that, you’ll soon realize how powerful the right content is for continuous traffic generation.
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